Roadside Attractions in Amarillo

3 places worth pulling over for in Amarillo, Texas, with what each one actually is, what it costs and how long to give it.

Big Texan Steak Ranch

Amarillo, Texas

This iconic Route 66 landmark is world-famous for its free 72-ounce steak challenge—if you can eat it all in an hour. Beyond the massive steaks, the kitschy complex features a towering cowboy sign, a Texas-shaped pool, and its own microbrewery.

Cadillac Ranch

Amarillo, Texas

A legendary public art installation featuring ten half-buried, graffiti-covered Cadillacs nose-down in a Texas pasture. Created in 1974, it invites visitors to bring spray paint and leave their own colorful mark. It remains one of the most iconic, hands-on roadside attractions along historic Route 66.

Ozymandias on the Plains

Amarillo, Texas

This quirky art installation features a giant pair of disembodied concrete legs wearing athletic socks, standing in a West Texas field. Inspired by Percy Bysshe Shelley's famous poem, it is a playful tribute to ruin and vanity. Local pranksters frequently repaint the socks to match sports teams or causes.